(VOV) – Farmers in Hong Giang commune, Luc Ngan district, which has the country’s largest lychee growing area, are marketing exports of lychee to Japan on a pilot basis.
The fruit indigenous to the northern province of Bac Giang is a famous local specialty, however, China is the only significant export market.
To reduce its reliance on the Chinese market and diversify outlets overseas, Hong Giang commune in collaboration with the Vietnam Academy of Agricultural Science and Technology are piloting a programme to market lychee in Japan.
Bui Huy Tinh, Chairman of the Hong Giang commune People’s Committee, said that if the pilot programme is successful, next year local authorities will begin implementation of a full-fledged marketing and export campaign for the Japanese market.
Preliminary results have been positive as Japanese feedback say they enjoy the flavour and are very fond of the fruit, Tinh added.
Local farmers are optimistic that the fruit will be exported to other countries, including the US, the Republic of Korea, Australia and Western Europe.
Many other varieties of Vietnam’s agricultural products are seeking their ways into differing countries to avoid an overdependence on China, the largest market of Vietnam’s vegetable exports making up 32% of market share.
In late May, Vietnam became the first and only country to have been granted license to export dragon fruit to New Zealand. Currently the fruit has been sold in over 30 countries around the globe.
Đăng ký: VietNam News